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When it comes to green business practices there’s a long held notion that in order to adopt sustainable business practices you needed to make sacrifices, pay higher prices or receive lower profits.
A few years ago I had the pleasure of interviewing Tom Szaky, CEO and founder of TerraCycle, a company now considered by many to be one of the leaders in the production of recycled, sustainable, and green products. TerraCycle builds all of its products using a practice they call “upcycling” and has a lot of people rethinking this idea compromise.