NB: This is step 5 of a 5 step series – Step into 2008 with more fun. Everything I’ve outlined in the previous steps in this series points to the evolving small business concept of “marketing as a conversation.” Well, ...

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NB: This is step 4 of a 5 step series – Step into 2008 with more fun. In the previous step in this series I asked you to use the conversations you had with your customers to craft your marketing ...

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NB: This is step 3 of a 5 step series – Step into 2008 with more fun. In the first two steps in this series I asked you to determine who makes an ideal customer for your business and to ...

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NB: This is step 2 of a 5 step series – Step into 2008 with more fun. In step one of this series I asked you to take a good hard look at who makes an ideal customer for your ...

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NB: This is step 1 of a 5 step series – Step into 2008 with more fun. Firing customers sounds like such a harsh thing to speak of, but really, the concept is very customer friendly when you think about ...

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Over the course of the next 5 posts or so I am going to outline a five step plan aimed at helping you have more fun when it comes to marketing your business in 2008. You are in the marketing ...

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