Word of mouth marketing is considered by many to be the most desired form of marketing. The trust, referrals, and overall brand-building buzz that’s garnered by customers spreading the good word to prospects are worth its weight in gold. Some ...
Reviews and testimonials have always been a nice way to offer third party proof that your company does what it says it does and that your customers are happy campers and willing to talk about it. Reviews, however, have become ...
There’s been a fair amount of coverage recently about the ins and outs, good and evil, usefulness and rudeness of customer rating and reviews sites. No matter how you feel about these social recommendation sites, if you own a small ...
Right now showing up on page one of the organic search results is the holy grail of small business online marketing. Any business that spends significant time consistently producing keyword rich, educational content, draws links, and is active in numerous ...
Google seems to constantly add little tweaks to all of its various products. The Google Maps search product is inching more and more towards the turf currently occupied by the likes of Yelp and CitySearch. Not content to be a ...
Social search directories, basically search engines that allow members to rate and review listings, are getting more and more popular as people move their Internet surfing mobile. Getting restaurant reviews by zip code when you’re out with friends or finding ...