Make A Daily Appointment With The Marketing Department

Make A Daily Appointment With The Marketing Department

Make A Daily Appointment With The Marketing Department

By John Jantsch

Many of my clients tell me that they just never seem to get around to doing the marketing they know they must do.

Here’s the simple solution I offer to this common dilemma.

Write it on your schedule every day. That’s right, it’s pretty simple. Schedule marketing just like you do any other meeting. Block off from 10:00 am to 11:00 right after the weekly account review meeting and right before the pitch to Consolidated Plumbing. This daily meeting is every bit as important as your client work, but unless you make a habit of reserving a set amount of time for it each day, the squeaking wheel will rob you of it.

Set the time aside and then make yourself contact that networking resource, line up a speaking engagement, visit with a reporter, make a week’s worth of blog entries, write a case study. Schedule this meeting and do something productive everyday and your marketing will become so much easier and so much more effective.

Just remember this – marketing is not an event, it’s a process – a systematic process of consistently and creatively sending compelling messages to people who need to hear them over and over again – I’m just saying, treat it that way.


How to Roll Out the Red Carpet for Your Customers
Marketing Podcast with Donna Cutting Podcast Transcript My guest on today’s episode of the Duct Tape Marketing Podcast is Donna Cutting, CSP, Founder & CEO of Red Carpet Learning Systems. She is also the author of 501 Ways to Roll Out the Red Carpet for Your Customers. Think about how much time you spend trying to get […]
How to Make Storytelling Work for Your Brand
Marketing Podcast with Kyle Gray Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Kyle Gray, founder of The Story Engine. He and I discuss insights from his book, The Story Engine: A Busy Entrepreneur’s Guide to Content Strategy and Brand Storytelling Without Spending All Day Writing. Gray has […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Grab 7 Steps To Marketing Success

This eBook has been downloaded and used by thousands of business owners and marketers to use as a blueprint for marketing success. Start building your marketing system today!
x