Getting Bloggers to Write About You
I get daily pitches from PR folks and business owners asking me to write about their news, launch, product, or survey. On one hand, I still think it’s awfully cool that people think enough of blogs and this blogger to pitch me. (Can’t imaging what some really big blogs endure.)
On the other hand, I sure see my share of really bad pitches. I mean the kind that would certainly qualify as spam. These pitches come from some of the biggest names in the PR industry (who should know better) as well as fledgling business start-ups (whom I’m more likely to forgive 🙂 )
Blog, tweet and fan page coverage is great, but there’s a right way and a wrong way to get it. I offer my 5 Tips for Getting More Exposure from Bloggers, Tweeters and Fans (a systematic approach) in this week’s article for AMEX OpenForum
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