Do Small Businesses Really Have a Brand?

Do Small Businesses Really Have a Brand?

Do Small Businesses Really Have a Brand?

By John Jantsch

BrandingYes, if you have a small business, even a one-person shop, you have a brand. Many small business owners don’t think this way, but when you grasp what a brand really is, I think it may become a clearer. Read the rest of my thoughts on the Small Business Marketing Guide site brought to you by HP. I talk about Brands vs Personalities – love to hear your take.

Please join me and a very fun panel of small business branding pros on Wednesday, March 18th at 11am CDT for – The “Truth” About Small Business Branding – using your small business brand to outsmart the competition – a panel discussion featuring practical branding tips and tactics from leading small business branding experts.

Panelists:
» Karen Post – The Branding Diva & Author of Brain Tattoos
» John Moore – Creator of Brand Autopsy & Author of Tribal Knowledge
» Sam Horn – Author of Pop! – Stand out in any crowd
» Aaron Weiss – Chief Product Officer for MarketSplash

This won’t be your typical Branding 101 discussion, trust me, these guys get small business.

Register here for the Truth About Small Business Branding


Model for Marketing Maturity, Stage Three: Ignite
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Model for Marketing Maturity, Stage Two: Grow
Marketing Podcast with John Jantsch on the Model for Marketing Maturity, Stage 2: Grow This is the second episode in our three-part series on the Model for Marketing Maturity. Want to learn more? Check out Stage 1: Build and Stage 3: Ignite. The idea behind the marketing maturity model is that every business needs to […]

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