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The Business Buzzwords My Readers Want Killed Most
It all started innocently enough, like these things mostly do. I went on a bit of a rant about the use of the word “synergy” and the next thing I knew, readers were blowing off pent up steam about all kinds of overused business idioms and cliches. Take warning, some people are very angry about […]
Are Relationship Management Skills a Predictor of Success
This post is one of a series of posts sponsored by UPS in support of the Inc Growco Conference held April 6-8 in Las Vegas, NV Keith Ferrazzi, author of Never Eat Alone and Who’s Got Your Back has built a multimillion dollar business out of his passionate message regarding relationships. In fact, he boldly […]
I Want to Choke the Word Synergy
I don’t know why I react so violently to the word synergy – ask anyone, I’m an easy going person, but some buzz words just get to me. I know they get too you to so let’s kick off the week by taking a few on and why not turn it into a contest too. […]
How to Get Your Marketing In Shape
I’ve written before about exercise as it relates to owning a business. (The Math of Exercise) In fact, if I were to write a general how to book about running a business I would include chapters on health, nutrition and exercise. It’s not that I’m some sort of health nut, it’s just that running a […]
The Worst Business Advice You Ever Received
Don’t worry, the title of this post doesn’t suggest something you’ll find here, it’s about something I want you to share. Let me tell you what led to this idea. The folks at Staples contacted me and asked if I would try out (free of charge) a new desktop sized shredder called the Minimate. I’ve […]
What About Now
This week I wrote a post about what it’s like to do work you love and what you might have give up in order to practice your craft. That’s the beautiful and sometimes tragic thing about owning a small business. The post was picked up and run in the weekly Etsy Success Newsletter and consequently […]

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Work as Craft
Owning a business is a beautiful thing; a thing done quite often, not for riches, but to fulfill a dream or carry out a passion for doing something. Work viewed in this fashion embodies the qualities of a craft: skill, passion, knowledge, pride, and ownership. Yet this expression is so easily silenced in the rush […]
Wasted Real Estate and Other Web Site Challenges
I wrote a few weeks ago about the effective use of those pesky 404 error pages because, while broken links aren’t any fun, they happen and there’s a better way to handle them when they do. Today I want to talk about another often forgotten, and therefor underutilized, set of pages – the successful action […]
Create Your Talking Logo and Win Two Dell Vostro V130s
Update: We received over 200 entries and lots of votes. I want to thank everyone that played. If you haven’t yet, read through some of the great examples and helpful comments from readers. And now, our winner . . . What do you do for a living? Talking Logo: I’m Jennifer Nagel, and I help […]
The New SEO is About Relationships and Relevance
Last week Google announced an official update to Social Search – something they’ve been playing around with for some time now. The idea behind social search is that if a Google account user does a search for something they will get the most relevant results according to Google now mixed in with results that Google […]