Post Cards Make It Rain Referrals
A great way to put your referral marketing on autopilot is to send small little postcards every other month or so. Describe is some detail a problem a client had…then of course describe the brilliant solution you provided…and send them out to your clients, friends, contacts, and other network folks.
Fire the CEO
If you are the boss and you think your job is to run the business. You are dead wrong. Your job, the most important job in any business, is marketing. Peter Drucker, way back in 1956, said, “Since the purpose of a business is to find and keep a customer, then the only two things […]