Build Web Site Traffic With Free Tools
Find a Consultant Become a Consultant

Build Web Site Traffic With Free Tools

Build Web Site Traffic With Free Tools

By John Jantsch

One of the fastest ways to build traffic for a web site is to offer something of value for free. Now lots of people offer free reports, white papers and newsletters. Those are all great tools and I often recommend creating them.

But, once you have those in place it’s time to take your traffic building power up a notch by creating and offering free tools. Essentially, this takes shape in the form of something your target market can use over and over again, preferably by coming back to your web site to do so. Another benefit of a valuable free tool on your site is that often other sites will link to it.

I host a free Press Release creation tool that is one of the most visited pages on my site. (Hint: These free tools can generate some ad revenue too.)

Software, templates, forms, and calculators all make great starting places for the creation of a tool for your site. Screencasts and videos showing people how to do something very specific are also great.

Use your imagination, go out there and search around a bit and then find out what your target market wants and create it, host it, and spread it.

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

The Duct Tape Marketing Consultant Network has helped me to grow my business by over 40% in the last 12 months. ~ Michael Quinn - Michael Quinn Agency, Fargo, ND


Why Obtaining Backlinks is a Lot Like Networking
Obtaining backlinks is an important part of building out your SEO strategy. When you have a fair number of backlinks from reputable sites, it signals to Google that your site is reputable, too. By establishing yourself as a trustworthy presence on the web, you’ll find your pages getting prioritized in Google’s rankings, ahead of your […]
Basics of On-Page SEO
A great SEO strategy is focused on getting your entire website to rank well. Rather than using generic keywords across all of your pages, you can tailor your SEO page-by-page, giving each individual webpage the best shot at performing well in SERPs. That’s what on page SEO is all about. When you focus on these […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.