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The Ultimate Guide to Small Business Keyword Research

Keyword research is an important strategic marketing practice that, when thought of correctly, never really ends. While many people think of this…

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Pay No Attention To That Man Behind The Podcast
One of the latest Internet crazes is this thing called Podcasting I must admit that on the surface it sounds pretty cool, but then the hype started. . .and I got suspicious. The Internet marketing folks want you to believe that this is the next great way to make a bundle but nobody seems to […]
A Smorgasbord of Marketing Resources
Over the past few months I have been hosting free marketing teleseminars with guest experts in a variety of topics. After each session I produced a page of links and resources related to the topic. Go have a look at these pages and you will shorten your marketing education significantly. Business Blogging Resources for any […]
Yahoo Offering Free Websites
I don’t know if it’s just me but it sure seems like Yahoo is working overtime these days. Today Yahoo announced a major enhancement to their local offering – free websites. Now, any business with a physical address can create a very simple 5 page website using a templated wizard type form. These sites are […]

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Google Adds Local Search to Mobile Phones
Google continues to expand the value of its local search. In the last few days they debuted Local Mobile Search Now if you are in just about any city in America and you feel like eating BBQ, you can search Google on your cell phone and get the listing for local BBQ fare. And, you […]
A Blog Network for Referrals
One of my favorite referral marketing strategies involves forming a network of businesses that can help your clients and formally finding ways to refer those providers when your client needs them. So, the electrician has a handy list that includes a plumber, heating contractor, roofer, landscaper and anything else his clients need. Then, since they […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

How Will You Know When To Refer Me
Quite often your referral sources don’t get asked the perfect referral question. In other words, people don’t always come right out and say, “I don’t think I am getting the performance on my investments that I should, do you know a good financial advisor.” If they did that, and you were a great financial advisor, […]
It Doesn't Matter What You Think
I know I’m a genius and that the marketing world hangs on my every word, but, and this is a big but, sometimes I’m wrong. There I said it and we can move on. Marketing in its purest form is simply giving people what they want. Too often, we marketers make wild assumptions about what […]
Online PR Teleseminar with PRWeb
I am continuing my series of small business marketing teleseminars this week with Online PR featuring Mick Jolly of PRWeb Understanding the power of Online PR or Earning Free Media Exposure Session #6 – Wednesday, Apr 6th – Noon Central Time (GMT -6) Understanding the power of Online PR or How To Earn Free Media […]
It's the New Phone Book
Like you needed any more reasons for figuring out this whole “using the Internet to get found in your town” thing. But hey, here’s another reminder. A telephone survey has found that 70 percent of US households now use the internet — and in particular search engines — for information when shopping locally for products […]

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