Small business marketing blog from Duct Tape Marketing

The Ultimate Guide to Small Business Keyword Research

Keyword research is an important strategic marketing practice that, when thought of correctly, never really ends. While many people think of this…

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Is Fax Blast Marketing History or Not?
On June 30, 2005, new federal regulations were scheduled to take effect which prohibit companies (including tax-exempt associations) from sending faxes with commercial content to recipients unless the company first obtained the written consent of the recipient. Although this deadline was originally scheduled to occur in the fall of 2003, the Federal Communications Commission (FCC) […]
Is There Such A Thing as a Blogaholic?
This will come as little surprise – My name is John, I’ve launched another blog. I’m a blogaholic. This blog – Referral Flood – Referral Marketing Blog – focuses on referral marketing for Independent professionals and small businesses. Much of the content for the blog comes from my belief that referral marketing is one of […]
What Makes Work Worthwhile
I don’t know if I can answer that question but I’ve come to realize that I must find ways to keep asking it. One of the ways I do that is to force myself to read books, magazine, articles and blogs that remind me why I do what I do. (I say force because it’s […]

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Duct Tape Marketing In Entrepreneur Magazine
The Duct Tape Marketing Blog and Web site appear right under an interview with Seth Godin in the July Issue of Entrepreneur Magazine I just can’t seem to shake the guy! From the magazine’s Sell Buzz Feature: Quick Pick – For growing businesses in search of some great marketing ideas, Duct Tape Marketing is a […]
Tapping Emerging Trends for Marketing Opportunities
Often breaking into a new market takes having a hook, filling an unmet need or riding a the crest of a trend. I enjoy the heck out of a site called TrendWatching. This site reports on consumer and business trends and gives a thorough analysis of how one might tap into the trend. The recent […]

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Connect Your Clients For More Referrals
I was just wondering, how many of your clients have never met each other? One marketing strategy that I often recommend involves bringing small groups of your clients together to meet, network and generally discuss how brilliant you are. No, really! Have you ever considered putting together a lunch a month with the express purpose […]
Best Small Business Marketing Blog Again!
This blog was once again chosen by the readers of MarkingSherpa as the “Best Blog On Small Business Marketing.” I know, in reality, this blog was chosen by you, the small business surfers who occasionally stop on by and, for that, I am really grateful. Blogging is not always the glamorous job it appears to […]
A Shoe Shine Sales Strategy
Selling comes from within. It’s difficult to sell something if you don’t believe in it, don’t understand it or feel it. Prospects may not be able to put a finger on it but, your sales numbers will tell the story. It’s funny, but how you act or feel says more to a prospect than the […]
It's The New New Phone Book
The big phone companies have been scrambling for a couple years now to figure out how to keep hold of the huge profits that they derive from Yellow Page advertising. The big search engines have been busy launching local search portals and figuring out how to get into the local directory business. GoogleLocal and YahooLocalare […]

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