Give us 3 days, and you'll walk away with a complete Fractional CMO+ System that changes how you think about your agency's growth.
Training | Tools and Templates | New Revenue Stream
What agencies and consultants are saying about the Fraction CMO+ System and live 3-day Certification training...
Some immediate benefits of using our
Fractional CMO+ approach
The Fractional CMO+ System and 3-day Certification Intensive Training is based on the proven "Strategy Before Tactics" approach, PLUS the implementation team that will help you scale sustainably.
With proof like this . . .
"The ROI has been extraordinary. We paid a fee to license the Duct Tape Marketing system but we already made two $60,000 deals in just two weeks. It's a much bigger value than the price we paid."
Robert Talac, MD, PhD
Fractional CMO
"I was able to define my value to the marketplace and shift from project work to monthly retainers.
I went from 0 to 20+ clients in my first year with a steady flow of new clients each year."
Tom Shipley,
Cole-Dalton Marketing
“The return on investment has been significant and immediate. Within just a month of joining, we’ve seen a rapid increase in sales... I see the potential for continuous growth as we can now sell standalone services that lead to retainer clients.”
Tina Smith,
Creative LLC
It's no wonder agency owners, consultants, and Fractional CMOs claim that licensing this system is the best business decision they've ever made.
Most agencies struggle with growth for the same reasons:
Your Journey Starts Here
ATTEND THE NEXT DUCT TAPE MARKETING AGENCY
Certification Intensive
A 3-day intensive training that gives you a step-by-step approach for attracting ideal clients, creating ongoing monthly recurring revenue, and the tools, templates, and partners you need to scale your agency now.
Your license includes:
Only 3 steps to bring the Fractional CMO+
System to your agency or practice.
Complete a brief application and schedule a call with a member of our team to see if licensing the Duct Tape Marketing System is a great fit for your agency right now.
Attend 3-day Certification
Intensive
Attend an upcoming training cohort and acquire
everything you need to confidently deliver Strategic Action Plans and long-term retainers.
Start offering a strategic marketing approach to your clients
Use the Duct Tape Marketing System to immediately acquire more high-paying ideal clients. Our team will continue to support you to make sure you get off to a fast start.
After completing the certification training, you will have the option to join our Strategic Marketing Agency
Community to gain additional opportunities for training, networking, and business and professional
development for your entire team.
Meet Your Instructors
John Jantsch
In addition to being the creator of the Duct Tape Marketing System and author of the best-selling book of the same name, John has over 30 years of experience working with agencies, helping them bring these proven methods to their businesses.
Sara Nay
Sara is the COO of Duct Tape Marketing and has spent the last twelve years working with agencies and consultancies, helping them build recurring revenue streams as well as systems and processes that enable them to scale.
Upcoming Certification Intensive training
Virtual Certification
June 4 - 6, 2024
Virtual Certification
August 6 - 8, 2024
Apply now to save on future training costs.
Certification Intensive Schedule
Strategy First Approach Live With John Jantsch
What you get in addition to your certification license
Acquiring just one client using our system and methodology will
allow you to 10X your return on investment.
“Without a doubt, it's been the greatest return on investment I've made in my business or personal life.”
Antonio Guerrero
Systematic Business Marketing
“The ROI has been extraordinary. We paid a fee to license the Duct Tape Marketing system, but we've already made two $60,000 deals in just two weeks. It's a much bigger value than the price we paid.”
Robert Talac
MD, PhD
“We doubled our revenue in two years after receiving the guidance and know-how to build standards, processes and systems from Duct Tape Marketing.”
Debbie Howard
Senior Living SMART
“I was able to define my value to the marketplace and shift from project work to monthly retainers. Now have 20+ clients with a steady flow of new clients each year.”
Tom Shipley
Cole-Dalton Marketing Services
“Immediately after using Duct Tape Marketing’s tools, we were able to over-deliver on a client project. We pulled out a few of the presentations, assessments, and strategy first documents, and it helped us exceed client expectations. It’s not just a service; it’s a partner in delivering value to our clients.”
Robin Morgan
BGG Creative & BGG West
“In three days, you get certified as an agency, and you can use their resources, you can network with other members of that group, and it's like a 3-day immersion into strategy, which is awesome!”
Glennette Goodbread
Premium Web Development
“The return on investment has been significant and immediate. Within just a month of joining, we’ve seen a rapid increase in sales.”
Tina Smith
Creative LLC
“Overall, the Duct Tape Marketing Agency Certification Intensive training provided me with the guidance and tools I needed to succeed as a Fractional CMO.”
Jay Tickle
Cover Craft Digital Marketing
“If you learn and implement [The Duct Tape Marketing System] the way that John Jantsch and Sarah Nay teach it, it will skyrocket your business.”
Jack Carroll
SalesLinks
“ From selling one strategy first assessment, you can recoup any investment you make in this program.”
Lisa Schuck
Enthusias
“Everybody talks about ROI, and I've enjoyed a great experience with Duct Tape Marketing. Even before I participated in the Agency Certification Intensive, I had already landed my first customer. This, in essence, more than paid for my investment!”
David LaCombe
Imperatives Delivered
“After joining... we've experienced triple-digit growth each year we've been in business.”
Ian Cantle
Outsourced Marketing
“If you're looking for a complete marketing system to serve your clients better and create a sustainable business that will also provide for you and your family, I strongly encourage you to reach out to John or Sara to learn more about how Duct Tape Marketing can help you succeed.”
Chris Davidson
ReadySetMIWI
“I completed the 3-day Duct Tape Marketing Agency Certification...Each day was filled with specific instructions regarding how to implement the “Strategy First” methodology and how to manage an agency effectively. Included in the portal are all the resources, tools and templates needed to support a successful marketing agency. I highly recommend this workshop.”
Renee Perschin
One Eighty Legacy Marketing
Generate predictable revenue growth for your agency by licensing the Duct Tape Marketing System.
Whether you want to build a marketing consulting business or scale your existing agency, Duct Tape Marketing and The Duct Tape Marketing System will get you there.
Duct Tape Marketing is the trusted name in small business marketing. Started by author, expert speaker and marketing consultant John Jantsch, Duct Tape Marketing has helped thousands of businesses, consultants, and agency owners systemize and scale their businesses to 7, 8, 9 figures and beyond.
Many marketers and business owners have found the Duct Tape Marketing System through John’s books, such as Duct Tape Marketing: The World’s Most Practical Small Business Guide, the Duct Tape Marketing blog, The Duct Tape Marketing Podcast, or through major media outlets such as The New York Times, CNN, The Huffington Post, Bloomberg, Fast Company, Entrepreneur Magazine, and more.
As the founder of Duct Tape Marketing and the Duct Tape Marketing Consultant Network, John trains and licenses small business owners, independent consultants, and agencies using the proven Duct Tape System.
The Duct Tape Marketing Certification Intensive
is perfect for:
Marketing consultant,
coach or strategists
Marketing consultant,
coach or strategist
looking to scale your practice
OR
Fractional CMOs
This is like getting a Fractional CMO business in a box for this super hot business approach.
OR
Boutique marketing agencies
Marketing agencies
looking to systematize
and scale. Ask about
team certifications
Frequently Asked Questions
Well, that depends on whom you ask. For some, it’s a book, blog, or podcast. For others, it’s a methodology that taps the power of a systematic marketing approach. And still, for some, it’s a network of skilled, independent marketing professionals certified to install the Duct Tape Marketing System. Ultimately, however, it’s one of the world’s most trusted small business marketing brands.
The system is a repeatable framework and process that allows marketers to create wins more easily for clients by focusing on “Strategy Before Tactics” to create a winning plan and then quickly moving to retainer engagements with a set blueprint to guide the engagement.
In addition to the certification and training, participants receive a library of tools, templates, case studies, proposals, and lead generation and conversion processes. Participants also gain access to our vetted partner network to help with many aspects of implementation with client engagements.
No. We maintain a hands-off approach when it comes to your business operations. Our role is primarily to provide education and grant you the license to market this method. We offer tools, training, and opportunities for expansion and networking if you're interested. However, it's ultimately your business, and we're simply here to assist in its growth and success.
Most people who license this system use it to create $5,000-$10,000 “Strategy First” engagements that attract ideal clients that generally turn into long-term retainer engagements at $4-5,000 per month. Our average is 19 months!
We have hand-selected and vetted 3rd party providers for things like web design, content, SEO, and paid ads. These partners not only do great work, they know the Duct Tape Marketing system and can often help with processes for delegation. In addition, we have negotiated discounts with many software tool providers that are exclusive to our certified agencies.
About one-third of the folks who license our system are just getting started. Many are jumping from a corporate position or another career. We’ve successfully structured the training and tools to fit wherever people are in their business journey.
Many agencies that license our system see it as a way to bring a different structure to their fulfillment. They have grown to a certain point and now realize they need a repeatable system to scale profitably.
The Fractional CMO+ Model
Stop trading time for money.
Download this eBook along with the digital toolkit and position your consultancy as a high-value fractional CMO+ practice to win back your freedom and secure reliable recurring revenue.
The Duct Tape Marketing Consultant Network has helped these consultants and agency owners reach new levels of business growth. We are here to help you do the same
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